The Content Playbook Evergreen - Coaching Concierge

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Workshop for Online Fitness Coaches

Your Complete Day-by-Day Framework for Creating Two Weeks of Client-Attracting & High-Value Content (That You Can Use Again & Again)

Date: Feb 19th | Time: 1pm (UK time)

"What Should I Post Today?"

That’s the internal dialogue running through thousands of online coaches’ heads every single morning when they open up Instagram.

They sit there… coffee getting cold… staring at that blank screen.

Maybe you open up your notes app where you’ve got random ideas jotted down.

Maybe you scroll through your camera roll looking for something… anything… to post.

Maybe you check what other coaches are sharing, hoping for a spark of inspiration.

And the whole time, that voice in your head gets louder:

“I have no idea what to post”, “What if it gets no likes?”, “Everyone else’s content is better than mine”

Honestly, most coaches are living in this constant cycle of content chaos. They’re creating content based on whatever pops into their head that morning. Posting whenever they feel “inspired.” Throwing stuff out there and crossing their fingers it works.

Just pure stress and overwhelm every time they open the app.

The Truth About Your Content "Strategy”

If you’re like most online coaches I talk to, you’ve got:

You’re doing exactly what everyone else is doing…

Winging it. Day after day after day. And more than likely, for one of three reasons:

You’re stuck in “content paralysis.”

You have so many ideas and options that you can’t make a decision. So you do nothing.

You’re stuck in “content comparison.”

You see what others are posting and feel like your content isn’t good enough or original enough, so why bother?

You’re stuck in “content confusion.”

You have no idea what your audience actually wants, so you just keep throwing things out there and hoping something sticks.

And what’s most frustrating, is the “advice” that’s supposed to help just makes it worse:”Just show up consistently!”, “Post every day!”, “Content is king!”

Nobody’s telling you WHAT to show up with.
Nobody’s showing you HOW to create content that connects.
Nobody’s giving you a repeatable SYSTEM you can follow.

Nobody’s telling you WHAT to show up with.
Nobody’s showing you HOW to create content that connects.
Nobody’s giving you a repeatable SYSTEM you can follow.

That’s exactly why The Content Playbook is going to be a game-changer for coaches like you.
We’ll go through everything – what to post, when to post it, and how to create content on a consistent basis without the overwhelm. I’ll be walking you through my complete system for creating high-value, client-attracting content at scale – and giving you the tools and resources to implement it immediately.

No more scratching your head and wondering what to post each time...

No more sinking energy into content that doesn't connect or convert...

And no more feeling like you’re playing catch-up with your social media.

get access for Only £29

The Complete Content Playbook

Here’s what we’ll cover:

Never Run Out of Content Ideas

Know exactly what type of content to post each day (Monday to Sunday)

Use specific post themes that are working for online coaches right now

Get a simple, step-by-step system you can repeat every 14 days

Create Content in Half the Time

Slash your content creation time with done-for-you frameworks

Remove the guesswork around what and when to post content

Create high-value posts without spending all day at the laptop

Get Your Content Actually Noticed

Structure your own fitness journey into a story that clients connect with

Turn client testimonials into content that makes people take action

Create reels and carousel that your audience saves and shares

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BONUses included:

Content Batching Blueprint

I’ll walk you though my “2-Hour Content Sprint” system so you can batch create without burning out or losing quality.

Library of Frameworks & Scripts

After the workshop, along with a call recording, you’ll get lifetime access to a library of prompts and frameworks for creating content so you can hit the ground running.

Today, you get everything for just £29

GET instant ACCESS NOW

Can’t make it live?

You’ll get the recording, bonuses, and templates so you can catch up, rewatch, and implement whenever you’re ready

Here's What Changes USING THE CONTENT PLAYBOOK:

Never Run Out of Content Ideas

Instead of staring at your phone wondering what to post…

Instead of hoping your content will attract clients…

Instead of sinking time into content creation and getting no ROI…

Instead of second-guessing every caption…

Instead of posting randomly and praying something works…

Create Content in Half the Time

You have the next 14 days of content planned out and ready to go.

You have full confidence in the high-level strategy behind each post.

You have a repeatable content system consistently bringing in leads.

You know exactly how to create content that make prospects think "This coach gets me."

You have clear themes & topics that naturally lead to sales conversations.

No more guessing. No more hoping. This workshop will give you the clarity and confidence to create content that attracts your most ideal clients on autopilot.

get access for Only £29

Why This Workshop Is Different

This isn’t just another “theory” workshop where you take notes and never take action. By the end of this 90-minute workshop, you’ll have:

Your complete content calendar built out

Your high-converting post templates ready

Your content themes strategically planned

Your engagement triggers mapped out

Your sales hooks crafted and ready

We build everything together, live. And because of that, there is a criteria for who this is and isn’t best suited for.
If you just want to collect another PDF that sits on their desktop…aren’t willing to try a new approach to content… or want a “quick hacks” without putting in the work, this isn’t for you.

But if you’re an online coach that:

Is tired of random posting and ready for a real strategy

Wants a clear system they can use again and again

Is willing to show up and implement during the workshop

Knows they're great coaches but struggle to show it online

…then I’m confident you’re going to get an immense amount from this workshop, and I’d love to see you there.

GET ACCESS NOW for Only £29

Hi, I'm Mark Coles.

I’ve been mentoring fitness professionals, helping them build and scale their online fitness businesses for the last 15 years, and the ones who scale significantly are those who put themselves in rooms with entrepreneurs playing at a higher level.

Not from collecting more information. Not from another course. But from the environment they were in. That’s what changes everything.

And the environment we’re creating here is designed to challenge your thinking, push your boundaries, and show you what’s truly possible for your business in 2025.

You’ve already seen success in your coaching business, but this workshop is about making you go above and beyond what you thought was possible, and I can’t wait to see where it takes you.

geT ACCESS NOW

WHERE: LIVE ON ZOOM

WHEN: 19th february, 1PM [UK TIME]

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